Job description

We are seeking a Country Lead to spearhead our sales expansion into Mozambique. He/she will be a key member of the Expansion team and will work closely with the Director of Expansion.

Roles and Responsibilities

• Strategy: In collaboration with the Expansion team in Nairobi, design, implement and manage the national sales, marketing and distribution strategy for Mozambique
• Business Development: Identify and develop new distribution partnerships targeting wholesalers, retailers, financial institutions, corporations/government institutions and NGOs
• Account Management: Manage existing distributor relationships/customer accounts and provide support when necessary
• Marketing: In collaboration with the marketing team in Nairobi, design, implement and manage innovative marketing campaigns to drive sales through existing and new distribution channels
• Activations & Merchandising: Hire (or outsource), train, and manage an on-the-ground sales activation/merchandising team in line with BURN’s marketing strategy (live demos, store displays, etc)
• Logistics & Forecasting: Plan an order schedule together with importers/distributors, assist in sales forecasting and track the sales and marketing budget for the country
• Reporting: Produce monthly reports for the senior management team in Nairobi highlighting trends, marketing effectiveness and growth opportunities
• Training: Train partners on BURN’s products
• Market Research: Assist the market research team in Nairobi with any market research projects
• After-Sales: Set up and manage an after-sales network of repair stations and warranty activations (in the long term)
• Government Relations: Be the key on-the-ground person for BURN working with Government officials with guidance and support from the Expansion team in Nairobi

Desired Experience

• Excellent written and verbal communication skills (both in Portuguese and English) (E)
• 2 years sales, marketing and new business development experience in Mozambique (E), preferably in consumer durable goods (D)
• Experience developing new distribution channels (E)
• Familiarity with the Mozambique wholesale/retail market (E)
• High level of comfort working with wholesale business clients (E)
• Proven ability to manage a small team of promoters (E)
• Experience designing and managing marketing strategies/campaigns and creating end-consumer demand (E)
• Enthusiastic, creative and a desire to ‘sell for good’ (E)
• Strong analytic/number-crunching background (D)
• Strategic thinking; experience developing strategy and/or business plans (D)