Deputy Head of Sales -Uganda

Full time
Apply by 30 May 2021

Job description

Role: Deputy Head of Sales (Uganda)

Location: Uganda

Position Start: As soon as possible

Reporting to: General Manager (Uganda)


As Deputy Head of Sales, you will lead M-KOPA's Uganda direct sales team, strategy and most importantly execution. You will develop annual and quarterly sales planning, build and lead a high performing operational and sales team, grow M-KOPA's sales channels and be responsible for overall direct sales targets.


Lead M-KOPA's execution of sales operations and distribution, including:

  • Driving M-KOPA's sales strategy, direction and execution in Uganda
  • Leading sales forecasting, demand planning and revenue management across all channels
  • Defining operational plans for the sales team, and pushing for continuous improvement
  • Securing market intelligence feedback from the trade and developing action plans to ensure growth
  • Supporting the budgeting process tied to overall P&L targets.

Lead M-KOPA's sales channel and retail management, including:

  • Leading sales development, performance and intervention across all channels
  • Growing retail partnership distribution and increasing sales share of existing channels
  • Strengthening key account relationships at the management level with M-KOPA partners
  • Tracking and analyzing sell-out across all channels in collaboration with M-KOPA's business intelligence and data teams

Lead M-KOPA's sales force management, including:

  • Managing M-KOPA's direct field force and promoters in indirect channels, including recruitment, training, coaching, performance management and budgeting
  • Overseeing and monitoring performance of M-KOPA's field sales managers
  • Defining KPI’s across the sales teams, developing operational performance reporting and supporting target achievement
  • Structuring and implementing incentive and commission programs for agents and sales teams tied to key business objectives
  • Ensuring all sales agents and managers are fully trained on M-KOPA sales methods and processes for customer onboarding and activation

Lead M-KOPA's go-to-market planning for sales, including:

  • Executing route to market plans for all products across all sales channels and market segments.
  • Ensuring brand visibility across all channels, and managing and overseeing promotional activities
  • Responsible for executing merchandising, branding and sales assets working in collaboration with M-KOPA's marketing teams
  • Identifying trends in the market to assist and enhance marketing executions
  • Drive M-KOPA's customer growth and retention, including:
  • Defining and monitoring business milestones and activation plans based on agreed annual and quarterly targets
  • Aligning sales goals and processes to ensure strong customer credit performance and repayment


  • You are passionate about our mission of upgrading lives, and making life-changing products more affordable and accessible
  • You can live and breathe our values of progress, ownership and transparency
  • You have 8+ years of experience in sales, preferably working in electronic device sales, FMCG or financial services, with the capability for strategic decision making and demonstrated business acumen
  • You love inspiring teams to get the best out of them and enjoy delighting customers with excellence in service delivery and execution
  • You have a proven ability to build and manage a network of field teams and regional representatives, with support functions, in a comparable industry.
  • You are highly motivated and have a strong sense of ownership
  • You are a visible, proactive and personally involved leader with excellent organizational, influencing and cross-cultural communication skills both verbal and written
  • You have faultless integrity and openness combined with commitment to good governance.


  • Bachelors’ degree in any field but exceptions will be made for candidates who can show an exceptional track record in this area

Certifications required

  • Sales
  • Strategy and Management

Degree qualifications

  • Bachelor’s Degree
  • Master’s Degree

About M-KOPA

At M-KOPA, our aim is to increase access to life-improving technologies at huge scale. We do this through an innovative credit model – pay-as-you-go asset financing – of which M-KOPA was an early global pioneer. With offices in Nairobi, Kampala, Lagos, and London, M-KOPA serves over 1 million low-income households in Sub-Saharan Africa. Since its commercial launch in 2012, M-KOPA has made its name in off-grid solar power, providing customers with solar panels and solar-powered lights, televisions, radios, fridges, and more – this is often our customers' first access to electricity.

M-KOPA's affordable credit model can also be applied to assets beyond off-grid solar power, and in 2019, we began providing credit for smartphones, which enables our customers to move from feature phones to smartphones and improve their connectivity, communication, and information access. Today, smartphone financing is a rapidly growing business line – with enormous opportunities for innovation and increasing our customer impact – and it is the focus of this Strategy Manager role.

M-KOPA currently employs over 1,000 full-time staff across its operating countries. We value progress, innovation, pragmatism, collaboration, and – most of all – our customers. We have been well recognised for our pioneering business model and scale.


Learn more about M-KOPA and see other open jobs on their career page.

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